AI Insights · Timothy · April 2025
Top 5 iOS Decoration Games in the UK: Q1 2025 Performance
Explore the performance of leading iOS decoration games in the UK during Q1 2025, featuring download, revenue, and active user trends.
The first quarter of 2025 saw interesting trends in the performance of top decoration games on the iOS platform in the United Kingdom. Here's a closer look at how these games fared based on data from Sensor Tower.
Toca Boca World from Toca Boca AB maintained a strong presence with weekly revenue peaking at around $168K in mid-February. Downloads began at approximately 21.9K in early January, declining to about 10.3K by the end of March. Active users showed a downward trend from 364K to 264K over the quarter.
Gardenscapes by Playrix experienced a slight fluctuation in revenue, starting at $325K and ending the quarter at $223K. Weekly downloads saw a peak of 26.7K in late January, while active users increased from 216K to a peak of 286K in early March, before settling at 252K.
Travel Town - Merge Adventure from Moon Active showed stable revenue, with a high of $251K at the start of the quarter. Downloads gradually decreased from 17.6K to 12.1K, whereas active users saw an upward trend, peaking at 93.9K in late February.
Room Sort - Floor Plan Puzzle by Gamincat, Inc. did not generate revenue but saw a notable increase in downloads, reaching a high of 19K in early February. Active users increased from 43K to 62K by the end of February, before dropping to 42K at the end of March.
Merge Hotel Empire－Design Game from GreenPixel Ltd experienced a revenue peak of $59K in mid-February. Downloads started at 10.7K, declining to 2.9K by the end of the quarter. Active users remained relatively stable, fluctuating between 28K and 33K.
These insights from Sensor Tower reveal the dynamic nature of the decoration games market on iOS in the UK. For more detailed analysis, visit Sensor Tower's website.
